We've Launched!


A country girl through and through, I live in a quintessentially English cottage in the heart of Devon with my husband and two young children.  Following a fledgling career in law being abruptly halted by a pregnancy and redundancy, it didn’t take long for the seeds of Bertha to start taking root.  Having always had a bit of a soft spot for classic, unique, quality clothes for my children, it seemed so obvious that this should be the route it would eventually lead to.  Numerous compliments of the children’s wardrobes and their beautifully original toys finally gave me the confidence to branch out and track down all of the beautiful homegrown talent that lay right on my doorstep.  It’s been over 6 months in the making and what stemmed from a little lightbulb moment one day with the kids has turned into a fully fledged business.

Bertha was formed, and with it a wonderfully special place for all of the heirloom quality toys, clothing and décor you could possibly ask for.  Here at Bertha, we love to follow new trends in the children’s industry, in particular those that stand for strong ethical processes or are organic.  We believe in slow fashion, sustainability and above all, our ability to give back to those that need it most in whatever way we can, big or small.

By shopping with small businesses you are actively supporting our British industry, designers and a trade we should be proud of. 

I couldn’t be prouder to be working with all of these fantastic companies and what’s more, the lovely people behind the brands. 

I hope you enjoy your shopping experience with us and browsing all of the beautiful, British children’s brands we have to offer.

We are constantly looking for new, beautiful British companies to join our wonderful list of sellers.  If you or someone you know makes or supplies something utterly gorgeous, then we want to hear from you! Contact us now with your company, email and preferably a website or link to social media with images of your products and we’ll get back to you as soon as possible.  Email us at info@berthaandco.com